I love this pen concept...so cool! It lets you scan any color from the real world and automatically detect the color. Using RGB ink cartridges in the pen, you can immediately draw with the selected color.
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Tusk have been working with Scott Lyall from Avegna for some time now and the difference in my business has been enormous. He has just launched a blog which I highly recommend to everyone. His sound and sometimes quirky writing is not only great advice but a great read. Check it out!
Came across this article today. Heres a quick snapshot:
Sensis 2009 e-Business Report has found that most Australian small businesses are getting a quick pay-back on their ecommerce investment.Released late last month, the 14th edition of the Sensis e-Business Report details results from interviews with more than 1800 Australian small businesses about their IT and online spending.
Report author, Christena Singh, said that this year Australian small businesses had cut their spending on computer hardware.
“At the same time, businesses have begun focussing on online technology, becoming more creative with the way in which they market their products and services online, and more adventurous with the technology they buy.”
She said this year’s survey found 33% of small businesses doing email marketing, and 24% doing some form of digital marketing such as advertising on a portal or a search engine. 19% also said they are now using online auction sites.
Specifically, the SMEs interviewed said that a website increased their effectiveness, by:
• Informing people about the business (18 per cent);
• Increased awareness (11 per cent);
• Exposure to a broader market (10 per cent);
• Easier for people to access (10 per cent);
• More enquiries (nine per cent);
• Extra sales (eight per cent).
For more information download a copy of the report
CERTAINLY MAKES YOU THINK!The guys at Information is Beautiful created The Billion Dollar Gram to help us all get our heads around the ridiculously large dollars thrown around the news of the world.
If your into all things rugby and looking to get some great rugby gear online the checkout Rugby Incursion.Tusk have developed an ecommerce website offering rugby orientated gear with world wide shipping available. Initially focusing on selling Kooga gear, be sure to check the site regularly as the guys look to add to their range of stock continually.
www.rugbyinc.com.au
Facebook now allow for Twitter users to link their accounts together. This new integration allows for seamless updates to occur between a users Facebook page and their Twitter page. It was Twitter who first allowed for this integration to occur, however the nature of Twitter does not particularly suit the Facebook environment. For example, Twitter users update their status multiple times per day, whereas Facebook users tend to post updates far more sporadically. The primary function of Twitter is to communicate progress, changes, news and even moods on a moment-to-moment basis. Conversely, Facebook provides a means to stay in contact with friends and to share with the community. It is the difference between the functions of each that interferes with the appeal of linking FROM Twitter TO Facebook.It is therefore far more exciting to hear that users of each can now link FROM Facebook TO Twitter. As posted on the Facebook Blog, on the 21st of August:
"If you manage a Facebook Page, you now will be able to decide whether to share updates with their Twitter followers, and you also will be able to control what type of updates to share: status updates, links, photos, notes, events or all of them. If you have multiple Pages, you will have the option to link each of those Pages to different Twitter accounts."
With that said, social marketing via Twitter and Facebook can now become a more seamless process. In order to set up the link between a Facebook page and a Twitter account, follow these 3 easy steps below:
1. Visit http://www.facebook.com/twitter
2. Here you will be asked to grant Facebook access to your Twitter account. Permission can be revoked at any stage thereafter by changing your Twitter account settings. You can also unlink a page at any time by visiting the aforementioned link. The accounts will be automatically linked once access has been granted.
3. The last remaining step is to complete the checklist according to the type of Facebook content that you would like to appear on Twitter. This list will include - status updates, photos, links, notes and events. As this is the 3rd and final step, the process will now be complete and you can start enjoying the ease and benefits.
Jim Breuer or more to the point, Pizza Hut have missed the mark with their latest viral marketing attempt. The scenario places Jim Breuer in front of a rolling camera as he shoots a new Pizza Hut "TV Commercial." I have gathered that the general premise of the not so funny or compelling clip is that Jim is angered when a production hand does not allow him to eat the pizza he is promoting. He is seen to "blow a fuse" and in apparent anger, "push the assistant in the pool."
In this case the actor isn't exactly convincing, however much of the blame must rest on the script writters and the people behind the concept. It would seem that the people at Pizza Hut were simply trying too hard, with lines such as: dude, don't roll up on me manand dude, why you even followin' me?I am interested to see if others think this is legit or not, view the botched clip below and leave your comments:
New Silver Telecom website is live. We've worked with Silver Telecom for several years now and in conjunction with the launch of their new plans we have released a new, simplified website and along with advertising and direct mail material. If you live or work in Varsity Lakes check out the new plans SIlver is offering - www.silvertelecom.com.au
