Unit Riders - 2011 Summer Range Launch

Our client Unit, have celebrated in unique style, throwing a huge houseboat party on the Gold Coast - really...would you expect anything less? Team athletes, models and V.I.P's were all invited to celebrate the launch of their new 2011 Summer Range. The video above shows some of the antics they got up to along with a preview of the new range. So 2011 Summer is here now - grab it from the online store - www.unitriders.com


Building on 2010, the first quarter of 2011 has seen Tusk continuing our relationship with Michelle Bridges, of 'The Biggest Loser' fame, and her 12 Week Body Transformation program. We've been busy putting together the latest round of 12WBT eBooks along with various other marketing and event collateral.

The 12 week online program itself is going from strength to strength with the next round kicking off on May 23. So if Easter has been a little hard on your waistline, might we worth a look: www.12wbt.com

Big news for World Travel Professionals

World Travel Professionals have announced today that they have joined forces with Platinum Travel Corporation to form a super group of the travel industry.

Together, WTP and PTC form one of the largest privately owned travel organisations in Australia, bringing together extensive, and complementary, industry experience and skills to see both organisations become a greater force in the future.

Managing Director of World Travel Professionals, Michael Chase-Smith, said the deal was “the significant step we needed to provide a truly national travel management program”.

TUSK would like to congratulate World Travel Professionals and Platinum Travel Corporation on this exciting step forward, we look forward to traveling with you soon. 

Karen Neilsen Collection - Style Magazine Cover

After a big 2010, Karen, Jen and the team at Karen Neilsen Collection have hit the ground running in 2011. Both  the Brisbane and Gold Coast January Issue of 'Style' magazine features Karen Neilsen Collection's 'Fellini Pom Pom One Piece’. We're looking forward to another great year working with KNC and seeing what Karen has install for 2011.

'Fellini Pom Pom One Piece’ - Buy Online

Karen Neilsen Collection Blog - Click Here

Unit Riders - Summer in full swing

Summer is in full swing albeit a little wetter than most of us would like. The guys at Unit Riders have had a huge summer already with their 'High Summer' range flying out the doors. The guys are making great inroads into the US which has kept us busy with backend developments to the site keeping all website and media content, online sales and stock management handled through one centralised system.

Check out the great Unit Riders 'High Summer' video above - if you like what you see you best get in quick - you can buy all the latest Unit gear online, shipped to your door, through their online store - built by Tusk

Gold Coast SUNS Membership

TUSK have again teamed up with the Gold Coast SUNS to complete a comprehensive 2011 Membership portal for their website. Along witha load of information and advice relating to each of the membership options, we have developed a membership 'wizard' to walk prospective members through the process of discovering which Gold Coast SUNs membership package best suits their requirements.
Find out which packages best suits you - here

Unit brothers win 2010 Young Entrepreneur of the Year Award

Tusk would like to congratulate the two directors of Unit Riders, Paul and Ian Everest, for winning the 2010 Gold Coast Young Entrepreneur of the Year award. From their humble beginnings in their parents’ garage in Benowa, these two brothers have turned an underground clothing label into an internationally recognised sports action brand sensation that is sold in over 3000 retail outlets worldwide. We here at Tusk believe the award couldn’t have gone to a more deserving pair!

Tusk welcomes Canterbury

A big welcome goes out to Canterbury from the team at Tusk. We've been hard at work over the last couple of months working with Clay and the team on a really cool and interesting project. Tusk were approached by Canterbury a little while ago, siting our experience in similar projects we had completed in the past - but this one is taking it to the next level! Initially, the development was commissioned for Canterbury (Aus) and Canterbury (NZ) but as soon as the other global divisions (UK, Asia etc.) were shown through what was being developed, they immediately saw the potential in being able to capitalise on what was being developed for AUS / NZ and customising for use within their own regional markets.

We can't say too much at the moment but we'll be launching soon and you will all be able to check it out for yourselves.

Pink Ribbon High Tea Fashion Parade

Karen and the team at Karen Neilsen Collection are hosting a unique event on Saturday 23rd, October. The 'Pink Ribbon High Tea Parade' will raise money for breast cancer research and celebrate the release of the 'Aloha, Hearst and Flowers' 2010 swimwear collection.
Tickets are only $20 and includes high tea treats, Karen Neilsen Collection swimwear parade, gift bag and the ticket cost is also redeemable on all KNC swimwear purchases.

When: 3.00pm Saturday 23rd October, 2010
Where: Pearly Shells 2389 Gold Coast Hwy, Memaid Beach, QLD
Cost: $20 - includes gift bag

You can call Pearly Shells (07) 5575 2001 or call Jen on 0407 585 681 get your name on the list.

Bikies of the Sky

We gave you a look at the logo we had developed for the latest Cookie product the G2 helmet a little while back. Here's a vid of Cookie himself giving you a run through of the helmet features - not the G2 logo laser engraved on the side - part of the brief was that it needs to work well engraved onto the side of the lock mechanism and i think we achieved this. The large banners you see behind him are some we put together for their last exhibition stand in Reno.
Anyway, check out the vid - these guys really know their stuff.

RYU - logo and brand development

New logo and brand development for a new electrical/mechanical company RYU. We'll be rolliing out the branding over the coming months so we'll post some more examples soon.

Myer Christmas Carols at Varsity Lakes - Branding

Keeping the theme running from the branding we developed for last year's Varsity Under the Stars event, the team at Delfin Lend Lease / Varsity Lakes asked us to develop this logo for the upcoming Myer Christmas Carols at Varsity Lakes. It's only September and this isn't the first piece of Christmas 2010 work we have done...seems to get earlier every year.

Think Mobile - Website upgrades

We've put some changes to the Think Mobile website homepage structure live this week providing them with more marketing and promotional opportunities in this space.  Think Mobile have been a long time client of Tusk with us developing the original brand identity, TV ad, marketing collateral, website etc. - you can view some examples here

They've also just released some new plans which you can check out, you can signup and connect online - here

Gold Coast Suns - Magazine Issue #3

We've just completed Issue #3 of the Gold Coast Suns members magazine, it will be hitting letterboxes this week. A lot of content to include in the issue with the launch of the new name, jerseys and club song.
The magazine is exclusive for membersof the club. Cut-off date for inaugural memberships is this Friday (3rd Sept, 2010)  - Gold Coast Suns Inaugural Memberships

3D Fly-through of new Carrara Stadium

For those of you on the Gold Coast, you would have no doubt heard about the new stadium being developed at Carrara by now - probably seen the artist impressions too. You probably even driven past the ground and seen the huge stands be constructed. The Gold Coast Suns have just release a 3D fly-through sneek peak of the corporate facilities that will be on offer and they look pretty impressive. Modern, bold and colourful. So for those of you in the local business community, along with introduction of the Gold Coast Suns into the AFL next year, the new state of the art stadium will provide you with a range of exicting new opportunities for networking and entertaining clients from next year onwards.
There's a great range of coporate hospitality packages being put together so is certainly worth looking into and you can submit your interest now.

Take a peek - Carrara Fly-through Video

The Lake


We are very pleased to announce that the website we designed for The Lake Restaurant | Cafe | Bar is now live for your viewing pleasure. We at Tusk start our day at Lake, ordering a coffee to get through the morning but the family run establishment is also enjoyable to visit at any time of the day or week, the attention to detail of this venue is evident, as the food, interior design and staff are all spot on. Visit the Lake’s page today to get to know a distinguished Gold Coast dining brand. 

Gold Coast Suns

Ending the months of speculation, the Gold Coast Football Club launched their new nickname (Gold Coast Suns), guernseys and club song tonight. The event was streamed live across the net for those that couldn't attend the function.
Congrats to all the club - we know the amount of hard work that you guys put in - exciting times ahead.

Checkout the website for a better look at the playing strip and you give the new clucb song a play - Gold Coast Suns

World Travel Professionals Win Big

The Australian Federation of Travel Agents (AFTA) Awards were held over the weekend at the exclusive Sydney Westin Hotel, to recognize the best of the best in the competitive travel industry, and what better news then to hear that our long standing client, the World Travel Professionals received two of the most sought after of titles. The Agency won both the:

  • Best Travel Agency Corporate - Multi Location - World Travel Professionals
  • Best Travel Consultant - Corporate - Carol Chapman, World Travel Professionals

These two awards take the company to an unprecedented 7 National Travel Industry Awards in the last five years.

To see why the Company has grown to 4 establishments and employs over 60 staff, visit their website, blog and other social pages to gain an understanding of what the talented and experienced WTP agents can offer you.

Karen Neilsen Collection features at Rosemount Australian Fashion Week

We'd like to congratulate Karen and the team at Karen Neilsen Collection on their recent showing at Rosemount Australia Fashion Week. From all reports the show was a great success and the guys have been busy following the great response they've received. Having worked with KNC for a some time now across a range of various projects it's great to see brand going from strength to strength.

The latest 'Aloha, Hearts and Flowers' range is out now and will be available online soon through www.karenneilsencollection.com You can checkout the runway show below:


Gold Coast Football Club - Congratulations

We at Tusk would like to congratulate the Gold Coast Football Club on their win on the weekend. The team defeated Geelong with a score of GCFC 10.8.68 to Geelong 5.10.40. The team displayed great team work and passion to seal the victory and we hope that their are many more to come! For more information on the Gold Coast Football Club, visit the official website created by us at Tusk Agency. 

Karen Neilsen Collection - Sydney Morning Herald

Karen Neilsen Collection appears in the Sydney Morning Herald today. A great write up in the lead up to their showing on the final Friday of Rosemount Australian Fashion Week.
Check out their site www.karenneilsencollection.com

Coomera land springs to market

Coomera Springs has a new land release on offer (check out the press release on www.goldcoast.com.au.
A 123ha masterplanned community, Tusk have worked across many channels including print, radio, signage, bus advertising and digital over the past 12-18 months.

This new large-lot precinct, which provides blocks from 1200sq m to 1389sq m, is focused on families who are looking for an open space environment thats quiet and private yet close to everything. The release lends itself to nature lovers and split-level designed homes and the creative needed to communicate this but also keep in with the brand created for the community.

Visit www.coomerasprings.com.au.

Not just a Bean Counter!

  • Thursday, 10 September 2009
  • By Catheryn York
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Tusk have been working with Scott Lyall from Avegna for some time now and the difference in my business has been enormous. He has just launched a blog which I highly recommend to everyone. His sound and sometimes quirky writing is not only great advice but a great read. Check it out!

SuperGP Launch


The team from SuperGP held their official launch on Thursday with the countdown to the event kicking off in great style with the skies above Surfers Paradise filling with 24 parachutists carrying flags.  Less than 100 days to go now and you can checkout more info here - www.supergp.com


Crystalight Launches New Look

  • Monday, 13 April 2009
  • By Carly Madigan
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 Crystalight Website

Tusk have recently launched the Crystalight website which includes a new brand identity. Crystalight is Australia's first and largest crystal wholesalers and is situated at the beautiful Crystal Castle in the Byron Hinterland. Crystalight's extensive range includes natural crystals, crystal jewellery, crystal singing bowls and much more. Featuring a CMS, news, FAQ and image gallery modules, flash and beautiful imagery its worth having a look.